How Did You Move This Summer?

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Believing that every child has the right to a healthy childhood, Michelle Obama created the Let’s Move initiative. Her platform for Let’s Move is to get kids active and eating healthy. We know you all stayed busy this summer, and as your child’s care-free vacation comes to an end we want to know how youRead more…

Is it Time for Contacts?

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Your little one may not be so little anymore, and they may be outgrowing their glasses. Often time right before children reach the middle aged years they want to begin trying contact lenses. Although wearing and cleaning contacts are a major responsibility, they may help your child. Research shows that kids who wear contact lensesRead more…

Protect Your Pup

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You have on your sunglasses to protect you eyes from UV rays, your child has on a pair of Real Kids Shades, but what about your pooch? Just as UV rays from the sun can damage our eyes, too much exposure is harmful for our dogs as well. To protect your dog’s eyes from sunRead more…

New Poll: Favorite Back-to-School Item

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Today makes it official, there are exactly 2 weeks left until we say goodbye to summer vacation and hello to the 2010-2011 school year. Getting new back-to-school items is always a fun time for kids and parents. And since it is such an exciting time we want to kick things off with a back-to-school poll!Read more…

Kids Everyday Eyewear Tips

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After your child receives their comprehensive eye exam before school starts, it may show that they need glasses. Being something completely brand new, this may cause your child some uneasiness. Along with reassuring your child that glasses will help them see better, consider these tips when your child gets new eyeglasses: Allow kids to pickRead more…