Sunburned Eyes Are a Year-Round Concern

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As winter rolls around, many parents become less diligent about making sure their children wear sunglasses, believing they’re out of danger from damaging UV rays until summer comes around. However, failing to wear sunglasses with 100 percent UV protection puts your children at risk for sunburn of the eyes, no matter what time of the year it is. Snow BlindnessRead more…

Top Warning Signs of Vision Problems in School Age Children

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School-age children need good vision for all sorts of tasks, ranging from learning at school to participating in sports and other activities. Unfortunately, according to Prevent Blindness America, a quarter of children suffer from vision problems, which left untreated, can lead to serious issues over the years. Here are some of the most common eye health problems to lookRead more…

Fall Fashion for Tweens: Fly Sunglasses

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Tweens will love Real Kids’ stylish Fly shades, which are perfect for a variety of outdoor activities this fall. They can rock a pair of these classic sunglasses — which are similar in style to popular Aviators — while exploring pumpkin patches, navigating corn mazes, or enjoying a fun Halloween event with family and friends.  The History and RiseRead more…

Beware of the Effects of Winter Glare on the Eyes

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Overcast skies and low temperatures often cause people to forget about the dangers of UV light in the winter. However, glare from snow and ice mean winter light can be extremely damaging to the eyes, especially in growing children. In fact, snow reflects almost 80 percent of the sun’s rays, meaning a day outside in theRead more…

Made with Kids in Mind: Flex-Fit™ Sunglasses

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All parents know just how rough kids can be with their toys and clothes, and this can turn into a real concern when it comes to purchasing new clothes and accessories. However, with Real Kids’s new and improved children’s sunglasses, there’s no need to worry about how long your kids’ shades will last. Our Flex-Fit™ technology makesRead more…