Tips to Help Regain Momentum for the School Year

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Most kids around the country have been back at school for a month or so now, and the excitement surrounding the new school year may have worn off. Some families may now find it challenging to get up and get going in the mornings, hurriedly searching for backpacks, homework, and lunch boxes, while others mayRead more…

Only a Few Days Remain in the 30 Days of Real Kids Shades Giveaway!

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September is coming to a close, which means our 30 Days of Real Kids Shades giveaway is about to end. If you haven’t yet entered the contest, you still have a few days to do so. Parents, grandparents, aunts, uncles, siblings, and friends can all register for the chance to win one of our dailyRead more…

How to Choose Protective Eyewear for Fall Sports

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Many pieces of sports equipment are considered essential for keeping kids safe. Helmets help prevent head injuries in football, for instance, and shin guards lessen the impact of an accidental cleat to the leg in soccer. Eyewear, however, is often not included in lists of items needed for fall sports, but it is an absoluteRead more…

State Winners for the 2013 Most Beautiful Eyes Contest Announced

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Prevent Blindness America (PBA) has revealed the state winners for its 2013 Most Beautiful Eyes Contest. The Most Beautiful Eyes Contest is an annual competition designed to emphasize the importance of eye health for children. It was tough for voters to choose their favorite pair of beautiful eyes with so many great entries of gorgeous eyes,Read more…

It’s Baby Safety Month

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In addition to being Sports Eye Injury Prevention Awareness Month, September is also Baby Safety Month. Sponsored by the Juvenile Products Manufacturers Association (JPMA), Baby Safety Month is designated as a time for educating parents of young children, as well as caregivers, on all things related to keeping little ones safe in and around theRead more…